Working with the community of El Dorado, a strong public engagement component was desired. By developing a brand for their parks master plan, we were able to engage citizens in a variety of ways. The logo was easily replicated around town on banners, shirts and post cards with information on how to share valuable feedback.
Using renderings to illustrate the proposed park designs, citizens were able to feel what the new spaces might become.
- Versatile and vibrant brand
- Real-life imagery to communicate improvements